When it comes to Digital Entertainment & Interactive (DE&I) is a term used to describe one collective, an impactful industry that includes various screen-based sectors such as visual effects (VFX) & animation, film, and tv production, video game development, VR and other interactive media rely on similar infrastructure, talent, and technology to create quality content have continued to evolve quickly, not only reckoning with ongoing trends and disruptions within the industry but also in its continued response to pandemic led behavioral changes.
The online entertainment market size was valued at $183.1 billion in 2019 and is estimated to reach $652.5 billion by 2027, growing at 20.82% from 2021 to 2027.
The video segment accounted for around one-third of the online entertainment market share in 2019 and is expected to hold its share during the forecast period.
As smart devices have rapidly swept across the world, they’ve paved the way for innovative electronic games (apps for smartphones and tablets) and previously unheard-of entertainment platforms that appeal to people from all walks of life and backgrounds.
The COVID lockdown imposed around the world saw offline entertainment activities and programs that require physical interactions such as film shows and music, fashion shows, and exhibitions to be delayed while entertainment projects have been postponed for an indefinite time. Thus triggering exponential growth in the digital advertisement.
And it has gained significant traction among businesses, owing to various benefits associated such as real-time trackability, instant gratification, targeted, segmented audience, and cost-effectiveness.
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The world is full of promising investment opportunities that digital entertainment startups can seize. In a nutshell, this is what the digital entertainment world is all about.
Founded in 2008 by Esther Nguyen POPS Worldwide announced it has raised $50 million in new funding round. The new funding will accelerate the global growth of the expansion of anime content and other live-action series for GenZ.
POPS Worldwide intends to accelerate its growth, especially in Indonesia, following its launch in the country in September 2020, and to strengthen its direct-to-consumer content with the new funding.
POPS Worldwide serves 690 million subscribers with high-quality and exclusive content tailor-made for all ages across its OTT, YouTube, TikTok, and Facebook platforms. It offers both original contents as well as material from local and international sources.
The all-in-one platform allows access to the best-copyrighted entertainment from content creators in Vietnam, Thailand, Indonesia, Japan, and worldwide.
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